What Makes A Good Search Engine Optimization Technique? The process of making a website be search engine friendly is called search engine friendly is called Search Engine Optimization or SEO. Through this, various search engines will be able to understand and analyze your site a lot easily, which leads to higher rankings in search engine results. On the other hand, be reminded that having high rankings on search engine isn’t your only objective as you also need to focus on website traffic as well as conversion. You can achieve these objectives effectively by reading the following paragraphs. Number 1. Be sure that you site won’t be penalized – webmasters know the significance of having top search engine ranks. Hence, they are performing various SEO activities and strategies on their page. On the other hand, you need to know that having improper implementation of these techniques can be very catastrophic for your site and be penalized by the search engines. And to be able to avoid these kinds of instances, webmasters are steering clear of the use of hidden links or texts on webpages, use of cloaking, excessive automated queries, websites that are loaded with irrelevant keywords, keyword stuffing and domains and sub-domains with duplicate contents.
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Number 2. Choose the right keywords – correct use of keywords helps you in driving your targeted customers to your page. Therefore, this step is able to determine whether or not your efforts in SEO can result to improvements. Do not restrict yourself to only a single keyword and try to be open-minded. You may potentially be thinking that many of the searches are coming from a single keyword. But in reality, lots of people are using 2 to 5 keyword phrases to attain a more precise result.
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Number 3. Have a clean coding – you have to manually check your HTML codes to let the search engines in analyzing and indexing your web page correctly. Not only that, search engines are not that great at interpreting Flash and Java Applet. If you are using Java Applet navigation menu or Flash, then be sure to create duplicate somewhere and make HTML links too. In addition to that, check if there are some broken links in your web content. They might stop search engine spiders crawling other websites in your page and thus, may lead to hundreds or even thousands of website traffic being loss per month. Number 4. Link building – if you have basic knowledge about SEO, then you probably have little idea on the importance of link popularity to attain high rankings in search engines. Believe it or not, search engines are also using link analysis in an effort to figure out rankings in search engines.

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